Consumer Engagement in Online Brand Community: Evidence from Nigeria
Sunday Ikande Ogbu Ph.D1 & Prof E.C. Gbandi Ph.D2*1Registry Department, Delta State Polytechnic, Otefe, Oghara, […]
Category: Consumer Engagement
Brand Image on Consumer Buying Decisions in Retail Shops in University of Benin
Agbonavbare Oduwa &Prof. Patrick Ehi OseyomonDepartment of Marketing, Faculty of Management Sciences,University of Benin, Benin […]