1AGBI Babatunde, 2SURAJU Adekunbi & 3ADENUBI Samuel O.1Department of Business Administration,Kola Daisi University Ibadan, Oyo […]
Tag: Small biz
Agripreneurship and Cassava Production in Edo State: An Empirical Study
ODIASE Bernard1 & OSEYOMON Ehi Patrick21Department of Business Administration2Department of MarketingFaculty of Management SciencesUniversity of […]
Agile Marketing and Brand Performance: A Study of Soft Drink Company in Benin City
BALOGUN Micheal Ayomide&OSEYOMON Ehi PatrickDepartment of Marketing,Faculty of Management Sciences,University of Benin AbstractThis research investigated […]
Faith-Based Marketing and Online Engagement of Customers of Health and Wellness Products in Benin City
AKENZUA PrincessOghogho Uyi Theresa&OSEYOMON Ehi PatrickDepartment of Marketing,Faculty of Management SciencesUniversity of Benin, Benin City. […]
Sustainability and Business Performance of Big Joe Water, Benin City
OSAYANDE Osahenrunmwen&OSEYOMON Ehi PatrickDepartment of Marketing,Faculty of Management Sciences,University of Benin, Edo State, NigeriaCorresponding author: […]
Social Media Business Network and MSMEs Performance in Ogun State, Nigeria
Businesses are fast realizing the importance of digital technology to enhance their productivity. This study, therefore, examines the impact of social media use on the financial and non-financial performance of MSMEs.