1Oladipo, G. T. (Ph.D.)2Omolekan, O. J. (Ph.D.)3Ishola, J.A. (Ph.D.)&4Akinsanya, D. O.1&2Department of Business Administration, Faculty […]
Tag: Customer satisfaction
Loyalty Programmes and Customer Retention on Mobile Telecommunication Product in Benin Cit
Christopher A. Osayande* Prof. Patrick Ehi OseyomonDepartment of Marketing, Faculty of Management SciencesUniversity of Benin, […]
Digital Banking Service Quality and Customer Satisfaction in Deposit Money Banks in Delta State, Nigeria
Hillary O. Odor1Success E. Obieze1Michael I. Onyeoghani21,2Department of Business AdministrationFaculty of Management Sciences, University of […]
Service Quality, Customer Satisfaction, and Loyalty in Nigerian Retail: A Qualitative Study
Adeyemi Abdulwasiu ADEBAYODepartment of Business & EntrepreneurshipKwara State University, Maleteadeyemi.adebayo@kwasu.edu.ng Abstract The concept of corporate […]
Impact of Digital Marketing and Artificial Inteligence on SME Performance in Nigeria
1*Mohammed Dauda, Ph.D.& 2Musa Garba Gulani, Ph.D.1Department of Marketing, University of Maiduguri2Department of Accounting, University […]
Service Quality, Customer Satisfaction and Loyalty: A Study of Restaurants in Osun State Nigeria
Adeokun, Olusegun Emmanuel1 Ighomereho, Ogheneochuko Salome2Agada, Solomon Agada31Department of Business AdministrationOduduwa University, Osun State, Nigeria2,3Department […]