- Customer Relationship Management Practices and Loyalty to Fashion Outfits among Students at Auchi Polytechnic MAMUDU Oshiozekha Ganiyu & OGEDENGBE Frank Alaba
- Digital Marketing and Performance of Small and Medium Scale Enterprises in University of Benin : BY DJAINO Omote Victor and ONUORAH Mmesoma Blessing
- Social Media Marketing: A Tool for Real Estate Business Transformation BY OPELE Adedayo Mathias, ODUWOLE Abiodun Ayodeji & SALAWU Lateef Olamilekan
- Efficacy of Service Recovery Strategies on Customer Satisfaction in the Hospitality Industry: A Scoping Review BY JATTO AbdulMajeed Adewale, GBADEYAN Rotimi Ayodele, & ZUBAIR Oluwatosin Sidiquat
- Ethical Consumerism on Consumers Purchase Intentions and Actual Purchase Behaviours : BY OLASEHINDE Sunday Adeniyi, ONIBON Modupe Titilayo Grace, SOLANKE Festus Taiwo, EBHOAYE Solomon Ogiedo; OLADEJO Aderonke Sakirat & ABU Naomi
- Consumer Buying Decision Drivers of Seasoning Cube Brands in Aba Metropolis : BY OKOLO Amaka Nwakego & KALU Alexanda Ogbonna Udu
- Football Club Brand Image and Fan Loyalty among University Students : BY ERUKAYE Omosegho Jennifer & ODIA Edith O.
- Social Media Advertising and Customer Retention in Suntrust Microfinance Bank in Lagos State, Nigeria : BY AFOLAYAN Anthony, Kehinde, ADEYEMI Emmanuel Adeyemi, ISHOLA James Aransiola & ADEOTI Bunmi Sarah
- Content Marketing Strategy and Customer Acquisition Costs in Lapo Microfinance Bank, Lagos State, Nigeria : ADEYEMI Emmanuel Adeyemi, ISHOLA James Aransiola, AFOLAYAN Anthony, Kehinde & ADEOTI Bunmi Sarah
- Relationship Marketing and Customers‘ Loyalty in the Hospitality Industry : BY JATAU Babuji Ibrahim, MANI Umma A. U., & KWAJAFFA Bitrus Fulani
- Micro, Small and Medium Scale Enterprises Digitalisation Practices and Performance in Kogi State in Post COVID-19 Era : BY ROTIMI Mathew Ekundayo, ADEKUNLE Simon Ayo, UDI Joshua, ROTIMI Grace Gift, IREFIN David, & KOLAWOLE Isiaka Olayinka
- Unorthodox Creative Marketing and Repeat Purchase in Hospitality Industry in Benin City
IROBUN Uyi Julius & IWENYA Rita Oghomwen - Market Share, Cost Leadership Strategy, and Threat of New Entrants in the Consumer Products Industry in Nigeria : BY OLADIPO Jacob Olubukola & SANGODOYIN Oluranti Olukemi
- Talent Management Strategies for Enhancing Employee Commitment in Selected Banks in Ondo State, Nigeria : BY BATURE Nana Usman & ONIBON Modupe Titilayo Grace
- Management Strategies in Tax Planning and Transfer Pricing in Nigeria : BY ENOBAKHARE K.O. & OKAFOR C.A.
- Agripreneurship and Cassava Production in Edo State: An Empirical Study : BY ODIASE Bernard & OSEYOMON Ehi Patrick
- Apprenticeship Practice and Development of Adire Business in Abeokuta Metropolis : BY AGBI Babatunde, SURAJU Adekunbi & ADENUBI Samuel O.
- Determinants of Dividend Payout of Selected Quoted Brewery Firms in the Nigerian Exchange Group : BY OSEMWENKHAE, O. & AIGBOVO, O.
- Pecking Order & Signaling Theories: Evidence from Quoted Manufacturing Companies in Mauritius : BY WALLACE Osamudiamen Lydia & ISIBOR Osaigbovo Britney
- Bank Loan, Foreign Exchange Influence and Bank Performance : BY KASIMU Abudu & IROH Emeka Henry
- Internal Control System and the Performance of Public Organizations in Nigeria: Exploring the Challenges and Prospects : BY CHIKA N. Oguonu & CHUKWUKA Ekene Udoka
- Government Bond Duration Model and Immunisation Strategy in the Nigerian Bond Market : BY IRABOR Uyimwen Kurtis
UJM Volume 3, Number 2, September 2024 (Special Edition)
