UNIBEN Journal of Marketing (UJM)
Volume 2, Number 2, December, 2023
Digital Marketing and Small and Medium Scale Enterprises Performance in Egor Local Government Council, Benin City AGBONIFOH Christopher Ihionkhan & OZOLUA Eguakhide
Product Involvement, Consumer Motivation and Purchase Intention in Seven Up Company
OYOR Godspower (Ph.D) & OKUNGBOWA Praise
Corporate Bond Duration Model and Immunization Strategy in the Nigerian Bond Market IRABOR Uyimwen Kurtis, PhD & OMIGIE Obehi Samuel, PhD
Celebrity Endorsements and Brand Performance of Cosmetic Products in Benin City
ERUKAYE Omosegho Jennifer & OSEYOMON Ehi Patrick
Sustainability and Business Performance of Big Joe Water, Benin City
OSAYANDE Osahenrunmwen & OSEYOMON Ehi Patrick
Faith-Based Marketing and Online Engagement of Customers of Health and Wellness Products in Benin City AKENZUA Princess Oghogho Uyi Theresa & OSEYOMON Ehi Patrick
Social Media Influencers and Consumer Brand Loyalty of Darling Hair Product
EBHOTE Oseremen Ph.D. & IMOLORE, Calice
Online Marketing Strategies and Sales Performance of Manufacturing Companies in Delta State
EDIRI Osio Joyce & OSEYOMON Ehi Patrick
Event Tourism Marketing and Customer Satisfaction in Benin City
IROBUN Uyi Julius & OSEYOMON Ehi Patrick
