Uniben Journal of Marketing https://validator.w3.org/feed/docs/rss2.html UJM Volume 5, Number 3, September 2026 (Special Edition) Financial Crimes and Operational Performance of Licensed Deposit Money Banks in Nigeria Impact of Emotional Agility on Entrepreneurial Ventures Success in Kwara State Promotional Mix Adaptation and Customer Patronage of Coca-Cola Products among Undergraduate Students in Lagos State, Nigeria Customer Relationship Management and Customer Satisfaction: The Moderating role of Culture in Selected Tertiary Institutions of Edo State Nigeria Factors Influencing Customer Satisfaction and Trust in Nigeria’s E-Commerce Sector: A Systematic Literature Review Service Quality Dimensions in Microfinance Banks in Osogbo, Osun State: A Confirmatory Factor Analysis Public Resistance to Petrol Subsidy Reforms in Nigeria: A Review of the Literature Retail Brand Image and Store Choice Behaviour among Urban Consumers UJM Volume 5, Number 1, March 2026 Electronic Payment Systems and Economic Growth in Nigeria: Evidence from Transaction Data (2012–2022) Impact of Electronic Payment on the Nigerian Economy: A Case of Selected Deposit Money Banks UJM Volume 5, Number 2, June 2026 Qualitative Information Disclosures and Firm Performance: A Review of Literature Environmental Reporting Quality and Financial Performance of Listed Nigerian Oil and Gas Firms: The Moderating Role of Financial Leverage A Test of Random Walk Hypothesis in Nigeria: Evidence from Selected Manufacturing Firms and Stock Market Indicators Effect of Customers Capital Efficiency on Value of Listed Non-Financial Firms in Nigeria Influence of Selected Macroeconomic Factors on Foreign Direct Investment in Nigeria Effects of Agro-Financing and Capacity Building on Agribusiness Innovation in Federal Ministry of Agriculture and Rural Development (FMARD), Abuja Compensation Approaches and Employee Performance in Selected Deposit Money Banks in Oyo State Nigeria Employee Discipline and Organizational Performance: A Systematic Literature Review Employee Participation in Decision-Making and Employee Performance: Evidence from Selected Manufacturing Firms in Ilesa, Osun State, Nigeria Farmer Group Membership and Market Communication among Catfish Farmers in Edo State, Nigeria Effect of Customer Centricity on Customer Profitability of Selected Fintech Firms in Lagos State, Nigeria E-Marketing Strategies and Performance of Fast-Food Small and Medium-Sized Enterprises in Alimosho Local Government Area, Lagos State, Nigeria Strategic Brand Marketing and Consumer Buying Behaviour in the Food and Beverages Industry in North Central Nigeria Market Orientation Practices and Service Recovery in the Nigerian Telecommunications Industry Board Composition and Financial Statements Fraud Detection among Deposit Money Banks in Nigeria: Evidence from Panel Data Analysis Impact of COVID-19 Pandemic on Capital Structure and Profitability of Listed DMBs in Nigeria Storage Infrastructure and Management Practices as Determinants of Postharvest Losses and Market Quality of Agricultural Produce in Bida, Niger State, Nigeria Developing a Start-Up Lifecycle Framework for Entrepreneurship Pedagogy in Nigeria Technology Transfer and Market Growth: The Mediating Role of Artificial Intelligence in Nigerian Manufacturing Firms Asset Structure and Financial Firm Performance in Nigeria: The Role of Financial Technology The Role of Cultural Marketing in Enhancing Consumer Brand Loyalty of Financial Technology Products in Benin City Customer Support and Satisfaction: Empirical Analysis of Nigerian Deposit Money Banks Customers The Teamwork Framework: An Organised, Rational, and Knowledge-Driven Model of Collaborative Performance Influencer Partnership and Institution Performance of Private Universities in South-South, Nigeria Sustainable Business Practices and Financial Performance of Nigerian Banks Brand Equity and Customers‘ Loyalty among Passengers of Selected Mass Transit Companies in Enugu State Nigeria Assessing Nigeria‘s Nation Brand Image: A Comparative Analysis of Nigerians and Non-Nigerians‘ Perceptions Perceptions of Nigeria‘s Electoral Brand Image: Evidence from Registered Voters in Benin City UJM Volume 4, Number 4, December 2025 The Impact of Energy Supply on Industrial Output in Nigeria Government Budgeting, Demographic Dynamics, and Socio-Economic Performance: A PLS-SEM Approach Economic Order Quantity and Marketing Success of Bottled Water Companies in Rivers State, Nigeria Credit Risk Indicators Profitability of Nigerian Deposit Money Banks: Evidence from NPLR and LAR Strategic Talent Acquisition and Employee Engagement in the African Continental Free Trade Area (AfCFTA) Aligned Firms in Abuja, Nigeria Effect of Marketing and Product Development on Firm Performance Blog Home